For the latest episode of This Audio Is Visual, our guest co-host Sabelo Mkhabela sits down with rapper and art director @ByLwansta (please always say the “By”) to chat about the importance of visuals and rollouts. With album art reduced to a mere thumbnail in the internet age, ByLwansta believes rollouts are more important now than ever as artists are competing with memes, selfies and other kinds of user generated media. As we have this conversation about the importance of a thorough rollout and visuals, the artist is in the middle of an impressive rollout for a new single titled “asmr”.
ASMR ByLwansta feat Alisha Rosa, Rams, Some.Unique.Individual
Artwork by Tshepiso Moropa
Recorded, Engineered and Recorded by Tseliso Monaheng
Music by Tseliso Monaheng